Since 2002 I’ve led and managed digital strategy and tactics for a variety of industry giants, including Allstate, Waste Management, IBM, Behr Paint, the U.S. Marine Corps, and ConocoPhillips.
I’ve worked everywhere from a startup venture in Eugene, Oregon to ad agency mammoth Ogilvy Mather in New York City. I’m now the Vice President of Marketing at Southside Market & Barbeque, the oldest barbeque joint in the state of Texas.
My primary area of focus is digital marketing, including eCommerce, search engine optimization, pay-per-click marketing, email marketing, display advertising, social media marketing, and web design and development, CPG in-store and digital marketing execution, budget planning and management, pipeline/funnel management and strategy develop for both offline and online campaigns. I have additional experience in Omni Channel marketing strategy, trade shows, building and managing teams, contract negotiation, A/B testing, and managing external agency partners.
I have both major agency and brand-side experience and have worked across multiple verticals including financial, CPG, eCommerce/retail, healthcare, automotive, content, subscription, and lead generation.
If you are looking for digital expertise or a simple consultation, contact me below: